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Best Way to Track GMB Traffic in Analytics – Detailed Walkthrough
GA4 is the latest iteration of Google Analytics. Why Track GMB Separately? Google My Business (GMB) traffic is a major source of traffic for many businesses and being able to identify traffic from GMB apart from other normal organic traffic is going to allow for better optimization. And if you’re managing a Client’s account, it…
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What is AdRank? And How to Build an Optimized Campaign for It
GA4 is the latest iteration of Google Analytics. GA4 is a whole new ball game. The biggest difference is that the entire ecosystem is event-based. So how do you set everything up? Like most things, there are several ways you can do it, but I’m only going to walk you through the preferred method for…